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Indie Project Listings
How It Works
Makers free up time for other priorities while operators get a creative, technical project to market, sell and profit.
Win + Win
Makers get to move on to other priorites while not being forced to kill a project or sell outright.
Operators get a jump start on a creative project that already has a technical headstart, niche, and/or community.
Incentivised
Maker and operator agree to a revenue or equity split.
Launched
Operators get to grow a starter business and reap the benefits.
The original maker is able to retain benefits based on the incentives agreed upon.
Build like the Pros
I always start with a problem. In this case, it was that my nightmarish email inbox kept filling up 🤯
— Andrew Wilkinson (@awilkinson) October 26, 2020
As I’d send emails, new ones would constantly stream in and I’d end up spending my entire day in my email instead of focusing on deep work 😩
I had a eureka moment when...💡
A developer named @mohitmamoria messaged me.
— Andrew Wilkinson (@awilkinson) October 26, 2020
He wanted to build it together.
We quickly emailed and negotiated a deal:
He would become CEO, get a sizeable equity stake, and salary.
I would help ideate and provide all the financial resources and contractors he needed.
Mohit and I would text every few days, as the product evolved.
— Andrew Wilkinson (@awilkinson) October 26, 2020
I was Mailman’s first power user and was constantly sending feedback.
We quickly realized there were a few key Jobs To Be Done:
✅ Slow down the rate of responses to create time for deep work (deliver email less)
From February, when we started building, to our launch last week, I spent about $100,000 funding the company.
— Andrew Wilkinson (@awilkinson) October 26, 2020
I paid for salaries, contractors, advertising, accounting, etc.
Assembled a great team.
— Andrew Wilkinson (@awilkinson) October 26, 2020
Funded them.
Gave feedback as needed.
They did everything else. From initial beta to launch, I just helped around the edges.
It’s the Pareto approach to starting a business.
20% of the effort for 80% of the result.
But if you can assemble those things, there’s no reason you can’t start a simple company in 5-10 hours.
— Andrew Wilkinson (@awilkinson) October 26, 2020
It’s a great way to follow-through on an idea without getting distracted from your core business. In my case, acquiring more great internet businesses at Tiny.
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